ANALISIS FAKTOR YANG MEMPENGARUHI PERILAKU INVESTASI MAHASISWA FAKULTAS EKONOMIKA DAN BISNIS UNIVERSITAS NEGERI SURABAYA

Arlin Hana Madu(1*), Moh. Danang Bahtiar(2),

(1) 
(2) 
(*) Corresponding Author


Abstract


In the era of globalization, rapid economic development is increasingly making
individuals in the management of their financial resources have to experience
improvement. This study aims to determine and analyze the factors that influence
investment behavior, including financial literacy, income level, and lifestyle,
simultaneously and partially affecting the investment behavior of UNESA Faculty
of Economics and Business students. Based on the results of the t test, the
significance value of the results of the analysis of the financial literacy variable was
0.047, the income level was 0.134, and the lifestyle was 0.012. Partially, financial
literacy and lifestyle have an effect on investment behavior with a significance value
of <0.05, and the level of income has no effect partially because the significance
value is >0.05. While the F test obtained a significance value of 0.001, This shows
that financial literacy, income level, and lifestyle partially influence the investment
behavior of FEB Unesa students. Besides the t test and F test, the adjusted R value
is 0.385, meaning that 38.5% of investment behavior is influenced by financial
literacy, income level, and lifestyle. While 61.5% is influenced by other variables
not explained in this study,


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DOI: http://dx.doi.org/10.24127/pro.v11i2.9095

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