PENGARUH PENERAPAN SALURAN DISTRIBUSI TERHADAP TINGKAT PENDAPATAN PADA PENGUSAHA KRIPIK PISANG DIKOTA METRO TAHUN 2016
Tri Aryanti Tri Aryanti
(1*) ,
Maryatun Maryatun
(2) ,
(1) 
(2) 
(*) Corresponding Author
Abstract
Marketing is an essential activity in the company. Marketing is a system in the whole of the business activities shown to plan, price, promote, and distribute goods and services that satisfy the needs, both of the existing buyers and the potential buyers. The purpose of this research is: "to know the effect of distribution line towards income level of banana chips entrepreneurat Metro City in 2016". While the hypothesis in this study is: "There is a positive influence of the application of distribution line towards income level of banana chips entrepreneurat Metro City in 2016". Calculation analysis of t_count and t_tabel above mentioned means that t_count> t_table. And t_tables can be viewed in the G list. At a significant level of 5% ie 35.9> 1.73 and a significant level of 1% that is 35.9> 2.55. Thus the hypothesis reads "there is a positive influence of the effect of distribution line towards income level of banana chips entrepreneurat Metro City in 2016". Keywords: Distribution line, Income level.
References
Andira, Wati Dewi. 2014. Pengaruh Penerapan Sistem Distribusi Terhhadap Tingkat Pendapatan Pada Usaha Tempe Di Desa Restu Baru Kecamatan Rumbia Kabupaten Lampung Tengah Tahun 2014. Disertasi Tidak Diterbitkan Metro Universitas Muhamadiyah Metro. FKIP
Assauri, Sofjan. 2011. Manajemen Pemasaran. Jakarta: Rajawali Pers
Basyaib, fachmi. 2007. Manajemen Risiko. Jakarta: PT Grafindo
Machfoedz, Mahmud . 2007. Pengantar Bisnis. Yogyakarta: CV.Andi Offset
Mursid. M. 2010. Manajemen Pemasaran. Jakarta:Bumi Aksara.
Sugiyono. 2014. Metode Penelitian Manajemen. Bandung: Cv Alfabeta
Tjiptono, Fandy.2008. Strategi Pemasaran. Edisi3.Yogyakarta: CV.Andi Offset.
J. Winardi. 2010. Motivasi dan Pemotivasian dalam Manajemen. Jakarta: PT Rajagrafindo Persada.
DOI:
http://dx.doi.org/10.24127/ja.v5i1.847
Refbacks
There are currently no refbacks.
<a href="http://www.histats.com" target="_blank"><img src="http://sstatic1.histats.com/0.gif?3340811&101" alt="" border="0"></a> <div class="statcounter"><a title="blogspot visitor" href="http://statcounter.com/blogger/" class="statcounter"><img class="statcounter" src="http://c.statcounter.com/10824067/0/ceec0713/0/" alt="blogspot visitor" /></a></div> Published by:
Universitas Muhammadiyah Metro Jl. Ki Hajar Dewantara No. 116 Kota Metro, Kode Pos 34111, Lampung, Indonesia
Promosi: Jurnal Program Studi Pendidikan Ekonomi is licensed under a Lisensi Creative Commons Atribusi 4.0 Internasional .
All articles published Open Access will be immediately and permanently free for everyone to read and download.
Promosi: Jurnal Program Studi Pendidikan Ekonomi indexed by:
Flag Counter:
<a href="/" target="_blank"><img src="//sstatic1.histats.com/0.gif?3340811&101" alt="" border="0"></a> <div class="statcounter"><a title="Web Analytics" href="https://statcounter.com/" target="_blank"><img class="statcounter" src="https://c.statcounter.com/12815860/0/e838a76c/0/" alt="Web Analytics" referrerPolicy="no-referrer-when-downgrade"></a></div> View My Stats